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Wednesday, 8 April 2015

ALLIED COURSE - IV BUSINESS COMMUNICATION Syllabus For B. Com 3rd Semester - Bharathidasan University

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Bharathidasan University B. Com 3rd Semester ALLIED COURSE - IV BUSINESS COMMUNICATION Syllabus under 2010 - 2011  


University Name Bharathidasan University
Programme UG-Management and Commerce - Affiliated
Course / Department B. Com
Semester 3rd Semester
Regualtion 2010 - 2011
Subject /Course Code ALLIED COURSE - IV
Subject Name BUSINESS COMMUNICATION



ALLIED COURSE - IV BUSINESS COMMUNICATION Syllabus for B. Com 3rd Sem - Bharathidasan University
ALLIED COURSE - IV BUSINESS COMMUNICATION Syllabus for B. Com 3rd Sem - Bharathidasan University



ALLIED COURSE - IV - BUSINESS COMMUNICATION




UNIT - I
Nature and scope of Business English - meaning, need and importance of Commercial correspondence - effective business letters - layout - Kinds of Business letters - language of a business letter - commercial terms and abbreviations.

UNIT - II
Letters of Enquiry - replies, offers and quotations - orders - execution - cancellation.

UNIT - III
Claims, complaints and adjustments - circular letters - status enquiries - collection letters.

UNIT - IV
Letters relating to Agency - Application for jobs - bank Correspondence relating to exports and imports.

UNIT - V
Drafting of Business reports - Press reports - market reports - speech writing.


Text Books Recommended:
1. Effective Business English and Correspondence by M.S. Ramesh and Pattenshetty - R.Chand & Company
2. Business Correspondence and report writing by Sharma and Krishna Mohan - TM H.
3. Business Communication by Raj inder Pal and Korla Halli - Sultan Chand & Sons.



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